New Leadership for Haufe Group’s Lexware Brand


Freiburg, September 5, 2017 – On November 1, 2017, Dominik Hartmann will join Haufe Group as managing director for the Lexware brand. Together with co-managing director Jörg Frey, he is set to drive Lexware’s strong growth in the cloud. Hartmann succeeds Markus Dränert, who is leaving Haufe Group at his own request to pursue new challenges.

With Dominik Hartmann, Haufe Group gains a highly experienced manager from the cloud sector. After graduating with a degree in business administration, Hartmann moved into consulting and also founded his own software startup. In 2011, he joined Microsoft Germany, where he worked in business development as well as cloud and partner management. At Microsoft, he excelled in setting up strategic partnerships and supporting partners during the transformation of their business models and technical cloud architecture. “I’m excited about this challenge and want to contribute all my experience and passion, so that – working hand-in-hand with the teams – Haufe Group continues to shine. Above all, I want to empower customers and partners to be more successful in their respective contexts,” Hartmann says.

The Holding Board is confident that, with Dominik Hartmann and Jörg Frey at the helm, Lexware’s exceptional growth in the cloud will continue with an even sharper focus. Sales of the online accounting solution lexoffice are currently increasing by more than 100 per cent. As well as consistently refining this software and setting up partner offerings in the ecosystem of entrepreneurs and small businesses, Hartmann will head up the launch of another cloud offering for the midmarket. With these two cloud offerings, Lexware will not only retain its position as market leader but will be successful in cementing it further.

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Hille Kück
Corporate Communications

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